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27 Oct 2017
Advertising attribution for audio
conversion
decision making
personas
persuasion
psychology
trust
02 Aug 2017
Reducing the mental weight of purchase decisions
conversion
ctr
hacks
nostalgia
personalization
personas
psychology
retargeting
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12 Sep 2016
Free Ad Impressions Through Mnemonics
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20 May 2016
Add flesh to personas with cookies
development
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17 Jan 2016
Mojo tips for the new year
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18 Oct 2015
Keeping an eye on the competition without following the herd
branding
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13 Jul 2015
Identity archetypes are for consumers as well as companies
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11 May 2015
Messaging for mental filing systems
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ctr
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pinterest
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22 Mar 2015
Quick Tip for Pinterest Click Through Rate
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02 Jan 2015
The case for email as the key data point for marketing automation
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Consumers Fill In The Gaps With The Co-creation principle
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