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case study
commercial
minnesota
persuasion
01 Mar 2010
So bad it’s good, so good it’s bad: when campaigns turn on you
case study
commercial
persuasion
psychology
trust
09 Feb 2010
Domino’s Pizza Turnaround: The Missing Ingredient
books
case study
marketing
wom
16 Nov 2009
The Sacred Moment of Unboxing
marketing
persuasion
trust
13 Oct 2009
Unsolicited Advice for the Professional Service Industry
marketing
minnesota
smbmsp
social media
30 Aug 2009
Minnesota Tech Scene at SMBMSP
personalization
printing
psychology
value
14 Aug 2009
Personalization: Power to the Printers!
emotion
ethics
lifesteaming
psychology
wom
27 Jul 2009
Testing the Boundaries of Lifestreaming
case study
google reader
persistent search
research
26 Jun 2009
Trendwatching Made Easier
case study
marketing
psychology
wom
23 Jun 2009
When Going for Word of Mouth, Sweat the Small Stuff!
branding
case study
12 May 2009
Angry Trout and Brains on Fire
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Adding Value for Shopping Campaigns in the Age of Performance Max
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Consumers Fill In The Gaps With The Co-creation principle
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